Business

4 Steps to an Effective Ad

How to create an effective ad

4 Steps to an Effective Ad

Business, Creativity, Inbound Marketing, Marketing, Personal Development, Photography, Sales

Ads. We hate them, we avoid them, we ignore them. Yet for some reason, we still believe they’re an effective way of getting new customers. So how does a business advertise its services these days? I interviewed Chris Beauchamp, former Creative Director at nine10, in search of an answer.

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Which Social Media Platform is Right for Marketing Your Business?

Getting Started

Social media can do a lot to improve your sales, raise awareness, build community, and establish credibility, but it can also be overwhelming to learn on your own.  If you’ve been avoiding social media for your business, you’re missing out on a lot of potential. In this article, we’re going to summarize some pros and cons of the top social media platforms (Facebook, Twitter, Instagram, Pinterest, and LinkedIn) so you can get a sense of where they fit and which one(s) might be best for your business.

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The Simple Genius of PayPal

The Simple Genius of PayPal

The Simple Genius of PayPal

Business, Opinion, Web Design

For the longest time, PayPal was shunned by website owners because of an age old myth that you have to create an account to pay with it.  This is not true (and hasn’t been for a long time), as you can easily pay without creating an account. But I’m going to turn this on its head completely. Not only do you want to offer PayPal on your website, you’re actually better off if your customers have a PayPal account. Here’s why.

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5 Reasons an IT Company Should Handle Your Email

It’s common for clients to request email hosting along with their website package. Many web developers and agencies offer email accounts with their hosting plans. But is it a good idea? This article contains five good reasons why you’re in better hands with a professional email solution, and why IT services are indispensable to your business overall.

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Building a Website? Think Social By Design

Social by Design

Building a Website? Think Social By Design

Business, General, Marketing, Opinion, Social Media, Web Design

This article was originally published in the May 2013 edition of Ask The Experts. We’ve also included a video presentation Ryan gave at a recent Digital Technology Forum.

If you’re like most business owners, you understand the importance of having a website.  But have you thought about the implications of the ‘new web’?

In the last 3-5 years, there have been some fundamental changes to the web thanks to smartphones and the rise of social media.  What are these changes, and how do they affect your website needs and strategy?

The Web is Now Mobile & Social

Visit www.nine10.ca/mobilefirst to read our first instalment on Mobile First.

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Project vs. Retainer: What’s the Difference, and What Makes the Most Sense?

As a marketing & advertising agency, we provide ongoing marketing & media management services to our clients in Grande Prairie & abroad. But we can also help clients with specific projects, such as redeveloping their website or re-branding their organization.

One of the questions we’re frequently asked is if it makes more sense to treat an engagement as a project or as a retainer. This article goes into the pros and cons of both arrangements, and which situation each is best suited for.

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What Stephen Hawking Can Teach You About Leadership

I’m a science geek. Whether it’s black holes, time travel, or the 10th dimension… it gives me the warm fuzzies. So naturally, last evening I spent geeking out on Netflix and caught “Into the Universe with Stephen Hawking.” From the big bang to the formation of black holes, the show was a mind-blowing journey to the beginning of time and back.

Being also a business geek, I couldn’t help seeing the similarities between how the best leaders model their actions and how the Universe works. The similarities are striking, and this article highlights a few of them.

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6 Things They Never Tell You About Selling Online

Starting an online store appears to be the perfect solution to grow beyond the four walls of your business or earn some extra income. After all, an online store is relatively inexpensive to start, and presents a tremendous opportunity for growth. How could you fail?

But the reality is that it’s not as dreamy as it sounds. The process of growing a successful online business is fraught with pitfalls, complications, and most of all, hidden costs. In this article, we’re going to debunk some of the common myths of being successful as an online seller, and hopefully help you make a more informed decision about your next venture.

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