Opinion

What Do Attackers Gain By Hacking a Small Website?

What Do Attackers Gain By Hacking a Small Website?

What Do Attackers Gain By Hacking a Small Website?

Opinion, Security, Technology, Web Design

In a blog post titled “Why Attackers Hack Small Sites“, Pilar Garcia of Sucuri outlines some of the key reasons that attackers will hack small websites. The article expands on an issue I pointed out in my article about protecting your WordPress website: The fact that you don’t need to be big to be a target. In the article, Pilar postulates that the two key reasons websites get hacked are money and exposure. I agree with Pilar’s list, but would add three more very important points to it.

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5 Important Video & Podcasting Tips for Online Marketers

One trend I’ve noticed lately is the increased use of video and podcasting by marketers and bloggers. One consultant I follow sends out videos as the meat of their newsletter, and another uses podcasts. While videos and podcasts can be a great medium to educate and build a personal brand, it does raise the question whether it’s the most effective medium for every type of content.

This article highlights some of the negatives of videos & podcasts, where they tend to work best, and what you can do to improve any video or podcast presentation.

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How to be an Awesome Client and Get the Results You Want

Designers do a lot to make their clients happy, but there are some things that clients can do to make the design process smoother for both parties. Doing some simple things during the design process can result in having efficient productivity on your projects and can also result in having a more successful impact on your business or brand. So what can you do?

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The Simple Genius of PayPal

The Simple Genius of PayPal

The Simple Genius of PayPal

Business, Opinion, Web Design

For the longest time, PayPal was shunned by website owners because of an age old myth that you have to create an account to pay with it.  This is not true (and hasn’t been for a long time), as you can easily pay without creating an account. But I’m going to turn this on its head completely. Not only do you want to offer PayPal on your website, you’re actually better off if your customers have a PayPal account. Here’s why.

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5 Reasons an IT Company Should Handle Your Email

It’s common for clients to request email hosting along with their website package. Many web developers and agencies offer email accounts with their hosting plans. But is it a good idea? This article contains five good reasons why you’re in better hands with a professional email solution, and why IT services are indispensable to your business overall.

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15 Tips for Athletes Using Social Media

15 Tips for Athletes Using Social Media

15 Tips for Athletes Using Social Media

General, Opinion, Social Media

 – The following article was prepared for, and reposted from the AthletesCAN Athlete Handbook – 

My name is Ryan Blais, I am a retired member of the Canadian Freestyle Ski Team; an athlete from the discipline of Aerials. During the ladder years of my career I gained some notoriety from my strategic use of the web and, more specifically, by how I was leveraging social media to share my athletic journey. Although athletes leveraging social media in 2014 is now commonplace, this was certainly not the case back in 2006-2010 when I first started to experiment with these powerful new platforms. At the time, there were very few athletes successfully utilizing these amazingly powerful and accessible new tools.

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Dear Client: Why We Don’t Present Brand Concepts Over Email

We’ve built our branding process around face-to-face presentations of brand concepts, logos and the big ideas. While email is quick and efficient, its advantages quickly fall apart when presenting complex and abstract ideas. This article explains the downfalls of using email to present concepts and why we insist on doing this face to face.

In our hectic work lives, email has become a tool of convenience. There’s many positives to using email to communicate: speed, time management, simplicity on the go. But in our experience, we’ve found that email isn’t a good tool for presenting abstract or complex ideas. There are many reasons for this, some of which we’ll share below.

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Building a Website? Think Social By Design

Social by Design

Building a Website? Think Social By Design

Business, General, Marketing, Opinion, Social Media, Web Design

This article was originally published in the May 2013 edition of Ask The Experts. We’ve also included a video presentation Ryan gave at a recent Digital Technology Forum.

If you’re like most business owners, you understand the importance of having a website.  But have you thought about the implications of the ‘new web’?

In the last 3-5 years, there have been some fundamental changes to the web thanks to smartphones and the rise of social media.  What are these changes, and how do they affect your website needs and strategy?

The Web is Now Mobile & Social

Visit www.nine10.ca/mobilefirst to read our first instalment on Mobile First.

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