Challenges Oliver’s is an Independently owned and operated funeral service company that provides full funeral services from the most elaborate to direct cremation. Having been …
In today’s tip, we’re talking about text overload and too many fonts. Using too many different fonts – and by extension hard-to-read fonts – can …
Hockey is back. Between that and the release of Seattle’s team name and logo last August, we thought we’d get one of our professional designers …
Designers get very elitist when it comes to the design craft (I’m sorry peeps, it’s true). Full disclosure, I am a designer — so I …
Alright, so you’ve started a company. Now that you have a GST number, a company name, and all the other fun paperwork that comes with …
So you need a new logo for your business and you’re not sure where to start. You could design it yourself, find someone online that …
Developing a brand identity for a company is no small responsibility, even for a small company. Clients often wonder, though, why does a branding with …
In last week’s blog post, I discussed how branding can be used to command higher profits and grow your business. In today’s article, I’m going …
There are many different reasons why a company should invest in branding. The most overlooked and most important benefit is a brand’s ability to command …
The marketing mix of business is constantly evolving; big businesses are stepping away from full page print spreads and turning to the simplicity of something …
What’s in a name? Sometimes business names are so painfully literal, and other times they leave you wondering how the name has anything to do with …
Tim Horton’s evokes a strong, almost nationalistic attachment, leaving Canada’s long-time icon—the beaver—with just a little gnawing concern. President’s Choice transformed a mundane household activity …
