Articles About Branding
Branding
Design
Logo Design
Marketing
Training
SEO
Social Media
Web Design
Case Study: Ecofor
The Challenge Ecofor is a natural and cultural resource management company with offices throughout western Canada and Nova Scotia. Their clients include developers, landowners, government, ...
Quick Play: Is Line Height the Problem with Your Graphic?
Today’s tip is line-height. Line height is the space between the lines of text on your design. Most programs will have some sort of setting ...
Experiencing Font Confusion? Don’t Cry, Learn Why
As a graphic designer, my job is to learn which feelings a client wants to show, and then pick the fonts that are going to ...
8 Things To Prepare for a Kickoff Meeting
I’ve been a graphic designer for over 10 years – and I’ve worked with clients in professional settings for over five years. During that time, ...
Designer-y Words You’ll Hear at a Kickoff Meeting for Branding Or Other Design Work
Starting a design project can seem like an overwhelming task at the beginning. There are many factors to consider and a lot of jargon flying ...
The Difference Between Logos, Visual Identities and Brand Insights
You hear these terms thrown around all the time, yet you aren’t confident how to tell them apart. You’re not even sure that the people ...
Infographic: How to Use Trends to Market Your Business
Integrating trending topics into your business’s social media posts is a great way of increasing traffic. But are you sacrificing the quality of your brand ...
Logo Design: Design it Yourself, Buy it for Five Bucks, or Hire a Professional?
So you need a new logo for your business and you’re not sure where to start. You could design it yourself, find someone online that ...
Employee Recruitment: Branding & Marketing Isn’t Just For Sales
When you think of branding or marketing, do your first thoughts go straight to your income statement? If so, it’s not surprising. Most businesses think ...
What Affects the Price of a Branding?
Developing a brand identity for a company is no small responsibility, even for a small company. Clients often wonder, though, why does a branding with ...
The Meaning of Colors
Color influences our life every day. We base opinions and reactions off of emotions that it evokes. Some people even base their careers off of ...
Be Known for the Good Swag
If you have ever been in the market for promotional items, you know that it can be a daunting task; a promotional item should be ...
