Learn how to Grow your Marketing with Data Driven Decisions
Simplifying Marketing Data Analytics for Everyday Decisions Let’s be honest—when most of us think about data analytics, we think o spreadsheets, charts, and numbers we don’t fully understand. If you’re […]
Making Graceful Mistakes
We’re humans. At this point, we’ve all accepted that we are just that, human. None of us is perfect, so mistakes are really inevitable. That doesn’t mean we have to […]
Understanding Your Customer’s Deepest Desires
Marketing is all about targeting your customers by figuring out what they need and how you can give it to them. It’s really easy to say “My product will solve […]
Who is Your Audience, Really?
When it comes to marketing, Especially digital marketing, understanding your audience informs the whole process. Your audience will be how you decide what graphics to use, what headlines will stop […]
A Roadmap to Goal Setting
Another blog talking about reflection during the new year.. Yep, keep reading! There is so much hype around a new year and the changes it brings, the things that we […]
Google’s Local Search Changes & What It Means for Your Business
In the ever-changing landscape of search and digital marketing, it is crucial to stay up to date on any significant changes to search algorithms. Still, local search and Google My […]
Push and Pull Marketing Explained
Let’s talk about push and pull marketing within the context of digital marketing. I’m going to use two examples of advertising paid advertising on Facebook versus paid advertising on Google. […]
Insights from the Modern Entrepreneur
2021 was quite a year! What a time for business owners and entrepreneurs as we learned to pivot and navigate things like never before. I am sure, like me, you […]
Do I Need A Website for My Business? And, If So, Why?
Honestly, good question — especially if you’ve never had a reason for a website before. The short answer is yes, absolutely. No real reason exists for your business not to […]
4 Easy Steps to Set Up Your LinkedIn Business Page
Are you asking yourself, “Should my business be on LinkedIn?” The short answer? Yes. LinkedIn is a valuable social media platform for most – if not all – businesses to […]