An effective email strategy is underpinned by solid data management and segmentation.

Knowledge Gain:

• Developing an Email Strategy
• Managing Email Data
• Growing an Email Subscriber Database

Tookits Included:

CaseStudy/Webminar:

Develop your knowledge of email marketing by learning how to craft timely email content that increases open rates and conversions.

Knowledge Gain:

• Creating Email Content
• The Anatomy of an Effective Marketing Email
• 4 Tips for Crafting the Perfect Email Subject Line
• Managing Your Time Effectively

Tookits Included:

Learn how to design visually appealing content that resonates with your customers.

• Enhancing Your Creativity
• Designing Emails
• Integrating Email Features
• The Essential Guide to Optimizing Your Emails for Mobile
• Graphic Design Principles and Best Practices
• Design Foundations: Brand Guidelines and Consistency

Tookits Included:

Casestudy/Webinar:

Discover the power of testing, optimizing your email strategy. Also, learn about the growing importance Marketing automation.

• Testing Email Campaigns
• 5 Key Email Metrics You Should Be Tracking
• Key Concepts in Marketing Automation
• A Practical Guide to the Top Email Marketing Automation Tools

Tookits Included: