Photography

4 Steps to an Effective Ad

How to create an effective ad

4 Steps to an Effective Ad

Business, Creativity, Inbound Marketing, Marketing, Personal Development, Photography, Sales

Ads. We hate them, we avoid them, we ignore them. Yet for some reason, we still believe they’re an effective way of getting new customers. So how does a business advertise its services these days? I interviewed Chris Beauchamp, former Creative Director at nine10, in search of an answer.

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What’s The Deal with Photo Resolution?

What's The Deal with Photo Resolution?

What’s The Deal with Photo Resolution?

Design, Photography, Web Design

Have you ever been asked to provide photography by a Graphic Designer, only to get a response that the photo isn’t high quality or doesn’t have enough resolution? This can be confusing because the photo might actually look okay on screen, but once printed, you may really notice the pixelation, and that’s not good. The difference between web-ready photos and print-ready photos is pretty basic, and taking a few minutes to learn what that is can save you and the designer lots of time and frustration.

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