Cris Seppola

Cris Seppola

Cris is a Managing Partner and marketing consultant at nine10.

Five Steps to Measured Marketing

This article was featured in the Fall Edition 2014 of Move Up Magazine

During the best of times and the worst of times, there’s one thing your business needs – marketing. Marketing is a core business function, yet it continually hits the back-burner for many companies. Here are five actions that will help you efficiently spend marketing dollars while increasing sales and revenues.

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Choose the Right Facebook Profile for Your Business

Choose the Right Facebook Profile for Your Business

Choose the Right Facebook Profile for Your Business

Business, General, Marketing, Social Media

Confused about what kind of Facebook profile to set up for your business? This quick guide will help you choose the right direction based on your page’s goals.

Why is this important? Your fans want to interact with you as easily as possible – give them every option to engage without barriers. Plus, by setting up the correct profile from the beginning, you won’t have to try and switch everyone over to your new page later. It’s like herding cats, trust me.

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Discover What You Love by Wandering Memory Lane

Tired of the daily grind? Bored at work? Hated your last job? Stop ignoring what your work life has to teach you, and you can find a whole method of fulfillment.

Keeping track all you’ve accomplished, no matter how small, can really give you a boost and keep you focused for future career opportunities.

Way back, 15+ years ago, I was starting my career; I had started working 6 years before that. Here’s an example of three jobs really helped me develop skills and put me where I am today. While reading, why not consider your favourite jobs, what you learned there, and why you liked them?

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Design + Living: Building Urban Mountains

The Mountain

Design + Living: Building Urban Mountains

Creativity, Design, General, Opinion

I recently watchted Bjarke Ingles on TED Talks (video below), where he discussed some of the projects his international architectural firm had been working on. The Mountain caught my attention.

The Mountain, an apartment complex designed by the Bjarke Ingels Group (BIG), was built to solve problems just like any good design should—such as not blocking the view from Mr. Ingels apartment, which is built on the next lot over.

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Could Your Facebook Contest Shut Down Your Business Page?

A lot of clients have been asking about Facebook contests – what should they do and how should they do it?

Really wanting to present the best options for our clients, I set out to do some research about Facebook contests and how to get the most return. What I found was surprising.

It turns out that many of the ideas that I found do, in fact, break Facebook’s Promotion Guidelines. And when you break them, Facebook can shut down your page.

As of this writing, the most current Promotion Guildelines were updated on May 11, 2011. And the rules are something to pay attention to.

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